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Event Details
The history of search engine marketing shows us that change is inevitable. Yahoo! moves outside the Search Box.
Andy Cotten from Yahoo! will show us how successful marketers/brands combine search with advanced techniques to drive awareness, traffic and sales. He will share case studies on media buying concerning name brand companies.
Andy Cotten is a Senior Sales Manager for Yahoo! Search
Marketing and Display Adverting. Andy has been with Yahoo! for four
years, with a focus of acquiring new advertisers and ensuring they are
configured for success. During his time at Yahoo! he has managed the
Small Business sales team focused on getting Small Business online
through our web hosting , ecommerce and local listing products. From
there he started Yahoo!’s Mid Market Sales team and led the integration
of both Search and Display Sales. Prior to Yahoo! Andy was VP of Sales
and Marketing for Intersoft Systems for more than 11 years and has a
Marketing and Advertising degree from Portland State University.
When & Where
Colorado History Museum
1300 Broadway
Denver,
CO 80203
Thursday, October 15, 2009 at 5:00 PM - Thursday, December 31, 2009 at 7:00 PM (MT)
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